Wednesday , November , 21 , 2018
The Institute Way Blog
I love to watch Shark Tank and I’ve been known to purchase a product that the Sharks reject.
So, what was the problem? Why don’t the Sharks bite on a good product? Because it’s not about the product. It’s about the business.
A rarely-used Major League Baseball backup player who spent the entire game (and most of the season) on the bench made a game-winning play…from the bench. Yes, you read that correctly. It wasn’t a highly paid player on the field. The game was won by someone sitting on the bench. How is this possible?
Are your employees strategic thinkers? Are you? How can you tell? How one answers one question is a dead giveaway.
Imagine you take your car to the car dealer to get serviced. Before you give your car to the service manager you see the following performance statistics posted on the wall:
Average time to wait for an appointment after requesting one—27 days
Number of people who requested an appointment but didn’t get one—46,000
Not too reassuring is it....
My business intelligence (BI) and analytics software salesman friend said something interesting to me the other day over lunch. He said, “I don't sell software, I sell gym memberships. When someone joins a gym they are not really buying the membership. They are buying the dream of improved health and a better physique. Their intention is to work out every day and...