I, together with my colleagues, will doing our thesis and we have the balanced scorecard at book store--particularly National Book Store as the subject of our study. We are now drafting our questionnaires to be used in our survey but we are kind of struggling as to what are we gonna put in there provided that it will be answerable simply with 5-scale options like strongly agree,agree,disagree,strongly disagree and the likes. We want to to know the balanced scoreat that bookstore.

I want to ask for some help..What probable questions are we gonna put in our questionnaire--for financial,customer,internal process,and learn and growth perspectives?? thanks.:)