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Wednesday , April 26 , 2017
You are here:  About  >  BSI Associates  >  Tracy Morgan

Tracy Morgan
Senior Associate

Tracy is an experienced executive dedicated to strategic planning, marketing, market research, organizational development, and financial analysis for organizations, including DuPont, the State of Delaware, General Electric, Saint-Gobain and Procter and Gamble. In recent years her focus has been on the execution of transformational changes. She also has extensive experience in niche market development, program implementation, and financial modeling. Her recent projects have been primarily in the chemical, health care, finance and IT industries, and with non-profit organizations.

Throughout her career, she has developed and implemented programs for organizations - large and small - that have reduced costs, conserved resources, improved quality, and increased revenues. She has developed, analyzed, presented, and implemented expansion, growth, or acquisition strategies for middle-market companies, Fortune 500 divisions, non-profits and alliances.

Tracy earned a chemical engineering degree from Princeton University and an MBA from Harvard University.  She has published articles in industry journals and is a guest lecturer at business schools and conferences.  Her book, “How to Conduct an Effective Strategic Planning Process with Minimal Effort” has been an Amazon top seller for nonprofit organizations.

 Tracy Morgan